SMS marketing for food brands, grocery stores, and restaurants that drives repeat orders, weekly offers, and restock alerts — automatically.
2.1x
weekly order frequency
91%
SMS read within 5 mins
₦600k
avg. monthly from SMS
Automated Flow Preview
Weekly offer campaign
Every Friday 6pm
Order confirmed
Delivery status updates
Repurchase nudge
After 14 days inactive
Seasonal campaign
Ramadan, Sallah, Christmas
Customers order 2x more frequently with SMS
Food is habitual — people eat every day. But they'll order from whoever reminds them first.
14 days
Food ordering is highly competitive. Without weekly SMS offers, your customers default to whoever pops up first on their phone.
6pm-9pm
Sending a "Friday evening offer" SMS at 6pm drives 3x more orders than a morning email. Timing is everything.
80%
A first-time customer costs 5x more to acquire than to retain. Without an automated follow-up system, most of your ad spend is wasted.
Use Cases
Every automated touch-point your store needs, running 24/7 without you.
Schedule a weekly SMS campaign every Friday evening — the peak food-ordering moment in Nigeria. Include a weekend special or free delivery offer.
Schedule recurring weekly campaigns with one setup
A/B test message variants to find what drives most orders
Segment by area for location-specific offers (e.g. free delivery in VI)
Track revenue directly attributed to each campaign
Sample SMS
"Happy Friday {{first_name}}! 🍛 This weekend only: FREE delivery on orders above ₦5,000. Use FRIDAY23 at checkout: freshmart.ng/order"
For food delivery, customers are anxious about their order. Proactive SMS updates reduce cancellations and support calls dramatically.
Instant SMS confirmation with order summary
Kitchen confirmation when preparation starts
Out for delivery notification with estimated time
Delivery confirmation + "Rate your order" prompt
Sample SMS
"Great news {{first_name}}! 🛵 Your jollof rice order is on its way! Estimated delivery: 35 minutes. Track: freshmart.ng/track/1042"
When a customer hasn't ordered in 14+ days, automatically send a win-back SMS with a personalised discount to bring them back.
Trigger after 14 days of no orders
Reference their last order to make it personal
Include a time-limited discount to create urgency
Stop the flow immediately when they place a new order
Sample SMS
"Hi {{first_name}}, we miss you 😔 It's been a while since your last order. Here's 15% off your next — use COMEBACK: freshmart.ng/order"
"We run a Friday evening campaign every week — it's literally our highest revenue day. SMS is the only channel where we get 40%+ engagement. Email is basically dead for us."
Emeka Nwosu
FreshMart Online · Lagos
40%+
campaign engagement
2.1x
order frequency
₦600k
monthly from SMS
15x
ROI